Retargeting wins popular eCommerce software awards

Retargeting wins popular eCommerce software awards

Retargeting won two eCommerce software awards: 2017 Rising Star Award and Great User Experience Award for fast development and intuitive navigation. Our tool was regarded as a reliable and powerful system, also rated by customers as the best store management app small businesses can afford. (Read more…)

Cart Abandonment Automated E-mail

Cart Abandonment Automated E-mail

Cart Abandonment Automated E-mail:
The message is sent after a customer has added a product in their online shopping basket and then left the website without finalizing the order.

Advantages:
Gives the customers the right reason to finalize the order, depending on their behavioral analytics, in order to increase their lifetime value as customers and gaining back lost revenue.

Join us for three LIVE webinars!

Join us for three LIVE webinars!

Join us for 3 LIVE webinars starting this Thursday, at 4 p.m., Bucharest time (GMT+3)!

You will learn how to boost the conversion rate of your online store up to 100% in the first 3-6 months. This set of webinars is designed for each e-shop owner, marketer or agency representative in order to share the marketing expertise we’ve gathered throughout our international presence. (Read more…)

3 Ways Agencies Can Improve Client Metrics With Retargeting

3 Ways Agencies Can Improve Client Metrics With Retargeting

The key for any marketing agency’s well-being is client satisfaction. That is why agencies are always on the lookout for tools like email or Social Media automation, that provide added value for both the agency and their clients. Moreover, the number of online businesses is on the rise, especially in the Ecommerce market, and the need for marketing agencies with top quality services is at an all time high. A key factor for this incredible rise is the increase in online sales. For example in the last 5 years the US Ecommerce market registered an 114.1 billion increase in sales. Without further ado, let’s see how avantgarde agencies can increase client results. Provide next level personalization for your Ecommerce clients Nowadays, the full stack agency market is a very crowded one. The need for key differentiating factors between agencies is incredibly high. Here is where retargeting lends its helping hand. With retargeting, innovative agencies can provide that key differentiation point currently missing in the market. Offering this service to clients from the Ecommerce market will not only improve key client metrics, but also increase their level of satisfaction. For your Ecommerce clients, retargeting is a very simple but effective tool, that allows for unprecedented customer journey personalization. By tracking customer actions in online stores, buying intent and more than 12 other parameters, the retargeting software analyzes what type of buyer the person is and how it can improve their journey, based on the gathered data.   There are 3 main types of on-site personalization: Action based  personalization Based on the pages that visitors navigate to, they are greeted with...
Get Creative with Your FAQs using Retargeting

Get Creative with Your FAQs using Retargeting

A well-written FAQ can help you sell to customers without even being physically present. We’ve realized that an effective FAQ section should be written by your customers, not you. Most business owners and marketers don’t consider FAQs important when it comes to the design of their website sales funnel. They are often pushed off to the back burner as just something every other website has. Thinking this way is a critical mistake. FAQs should not be written just for the sake of filling space on your website. FAQs are an opportunity to convince cautious buyers. When customers, especially the curious ones, visit your site, they head on to you FAQ page after leaving the home or landing page. Hence the need to be really creative with your Frequently Asked Questions (FAQs) using retargeting as a tool.Take advantage of this insight to better help you creatively compose your Frequently Answered Questions (FAQs) in a way that ensures all likely questions in the mind of the consumers are thoroughly answered. Why Do I Need An FAQ Section On My Website? It doesn’t matter what you’re selling. When a prospective customer arrives on your website, it’s like they are walking into your brick and mortar store. But unlike walking into a store, there’s usually no one around who they can ask for help if they have a question. FAQ is where the customer can find answers to specific questions related to the purchase and use of your offering. Remember, people are inherently risk-averse, and in order to earn a sale, the content of your website, including the FAQ, needs to overcome the...
Improve your conversion rate using retargeting landing pages

Improve your conversion rate using retargeting landing pages

According to Marketo, approximately 96% of visitors that visit your website are not ready to buy. What does this mean? Well, it means that 96% of visitors that you spent time and your hard-earned money to bring to your website leave without doing anything.  Not even a click on a button, no filling of a form and no conversion whatsoever! That’s a dead end of any hope of conversion, right? Not exactly! Here’s some good news. According to a study, retargeted ads produce a 726% lift in website visitation after 4 weeks. And you know what’s better? “Retargeting can increase conversion rates by 147%.” Retargeting (also known as remarketing) ensures that there is no flat conversion line after a visitor leaves your website. This marketing strategy ensures that your visitors don’t forget your value proposition even after leaving your website, and click to get it as soon as the time is right for them. This article will give you a comprehensive account of what retargeting is and the things it can do for your conversion rates. What is retargeting? You know how you sometimes feel that certain ads are stalking or tracking you? All you did was search for a pair of boots some days back and since then it appears that whatsoever website you are on, you see the same boots staring at you, screaming, “buy me, buy me!” That particular ad is a remarketing ad, and stalking is exactly what these campaigns are created to achieve: They call back a visitor who’s gone astray because, you see, sometimes a buyer’s journey is not linear. Remarketing or retargeting...