How Personalized Newsletters Can Boost Your Conversion and Retention Rate

How Personalized Newsletters Can Boost Your Conversion and Retention Rate

Personalized newsletters allow you to send a slightly different version of the same email to each subscriber, depending on their demographics, browsing behavior, previous purchases, etc. Implementing personalization technologies is complex, but with the right tools at hand, your Conversion Rate, sales, Average Order Value, and customer loyalty will definitely skyrocket.

Best Practices for Sports and Leisure E-Shops

Best Practices for Sports and Leisure E-Shops

Discover what tactics can turn your e-shop into a winning e-commerce player. Here are the best practices for sports and leisure e-shops!

Understand your customers’ particular interests and use this information to communicate with them meaningfully. Keep them browsing your online shop with dynamic pop-ups. Opt for automated emails and build a strong social media presence. If you keep their needs in mind, they will reward you too.