Anticipation, a powerful force that is sure to bring multitudes of customers running through the doors. A limited time offer is a perfect tool to maximize this sales-increasing factor by huge numbers.
Luxury brands are built on exclusivity, brand heritage, and prestige. But brand loyalty is waning among upper-class shoppers. About 56% find themselves less loyal to brands than in previous years.
Back-to-school shopping is a great selling opportunity for e-commerce businesses. Everything from apparel and accessories to school supplies and dorm essentials are among the most searched products starting in mid-July until well into September.