by Andreea Handoca | Jan 3, 2019 | E-commerce trends
Stories have become one of the most successful formats of social media. Snapchat, Facebook, and Instagram are the most popular versions, with the latter surpassing all others to reach 400 million daily users this year.
As a result of this success, the latest social media app to experiment with Stories is YouTube, with its version now being rolled out to creators with 10,000 subscribers or more. But is it another wannabe or will it catch on with viewers?
by Andreea Handoca | Dec 31, 2018 | E-commerce trends
The global mobile marketing market will be worth about 99 billion dollars by 2021, according to specialists. They’ve also predicted that the market will grow with about 28% annually. These numbers are impressive, but not surprising considering how much people use their smartphones.
by Andreea Handoca | Dec 24, 2018 | E-commerce trends
Conversion rate optimization is all about increasing the number of site visitors who complete a site goal, no matter if it’s a purchase, a download or a sign-up. No matter how much extra traffic you generate, it is meaningless if your site isn’t up to scratch. If a website doesn’t match expectations or engage your users then, no matter how stunning your ads are up to this point, your traffic will bounce, maybe never to return.
by Andreea Handoca | Dec 17, 2018 | E-commerce trends
How many of you remember the days when you had one game on your phone and your family yelled at you about being addicted to the phone? Fast forward to present times and you can’t walk down the street without at least one person posing for a selfie or someone not with his/her eyes glued to the phone screen.
by Andreea Handoca | Dec 13, 2018 | E-commerce trends
With e-commerce being one of the most competitive industries, there is no wonder Artificial Intelligence is very welcomed in assisting online retailers to improve their customer experience and increase commercial value.