The “Swipe Up” feature on Instagram Stories is a very popular way to get more traffic to your website. The option enables you to add a direct link back to your site, which your Stories viewers can then access by simply swiping up on your Stories frame. But, unfortunately, it is only accessible to those with 10,000 or more followers or a verified profile.
Stories have become one of the most successful formats of social media. Snapchat, Facebook, and Instagram are the most popular versions, with the latter surpassing all others to reach 400 million daily users this year.
As a result of this success, the latest social media app to experiment with Stories is YouTube, with its version now being rolled out to creators with 10,000 subscribers or more. But is it another wannabe or will it catch on with viewers?