Retargeting Platform Update

Retargeting Platform Update

What is better than a product upgrade, a free one for that matter. We have worked very hard to bring new functionality to each and every single Retargeting client, in order to help you increase the conversion rate and revenue of your online store. (Read more…)

Are you ready for Black Friday?

Are you ready for Black Friday?

Black Friday Weekend is coming. This holiday period is especially difficult for eCommerce owners faced with the challenge of competing against some of the biggest eCommerce players in the market. But what if I’ll share some tips and tricks to help you better prepare for this period? So, get ready to match your sales strategy with our insights, and gain increased traffic, while making sure that you’ll stand out from the crowd. (Read more…)

The Difference Between Retargeting and Remarketing

The Difference Between Retargeting and Remarketing

The good thing about our contemporary world is that it offers website owners the possibility to send targeted ads to the people who have already shown interest in their brand. This is possible with the help of online marketing, which uses a lot of technology to create successful PPC, retargeting or remarketing campaigns.

The only problem is that the terms used for these online marketing techniques can sound a lot alike each other while they are quite different, and the best example for this is retargeting vs remarketing. And since these marketing techniques are meant to make our lives easier, let’s shine a light on them for further clarification. (Read more…)

Softcube competitors

Softcube competitors

Starting an online shop can be a really challenging experience. Despite what other people thing, there’s a lot of stuff to do, not just set up the site and wait for people to start buying your products or services. Actually, sometimes it can even get a bit frustrating, since even though you have a decent amount of visitors, they barely convert. Fortunately, there’s a great way to get the max out of all your traffic: remarketing. Yes, that’s right! Using this relatively new concept, you can get past visitors back on your site and even make them buy what you’re selling. Sounds interesting, right? There are a couple of excellent companies on the marketing, offering this type of service, so a beginner can have some difficulties in choosing the best one, but that’s why we’re here. We’ve made a top with three of our favorite picks, in order to make your mission to grow your business easier. Our first choice would be Retargeting.Biz, as they managed to seduce us with their highly effective triggers. Their platform promises to help you sell more using live triggers, able to keep visitors on your site. But we’re not done yet with these g uys… Retargeting.Biz is also offering Email triggers and reminders, like Cart Saver email, Product of Interest  email or the inactivity trigger, perfect for bringing back past visitors and transform them into customers. And the best part about them is that they have an open rate than can go up to 80% and a click rate of 68% or more. These numbers should be enough to convince you about the...
Get Creative with Your FAQs using Retargeting

Get Creative with Your FAQs using Retargeting

A well-written FAQ can help you sell to customers without even being physically present. We’ve realized that an effective FAQ section should be written by your customers, not you. Most business owners and marketers don’t consider FAQs important when it comes to the design of their website sales funnel. They are often pushed off to the back burner as just something every other website has. Thinking this way is a critical mistake. FAQs should not be written just for the sake of filling space on your website. FAQs are an opportunity to convince cautious buyers. When customers, especially the curious ones, visit your site, they head on to you FAQ page after leaving the home or landing page. Hence the need to be really creative with your Frequently Asked Questions (FAQs) using retargeting as a tool.Take advantage of this insight to better help you creatively compose your Frequently Answered Questions (FAQs) in a way that ensures all likely questions in the mind of the consumers are thoroughly answered. Why Do I Need An FAQ Section On My Website? It doesn’t matter what you’re selling. When a prospective customer arrives on your website, it’s like they are walking into your brick and mortar store. But unlike walking into a store, there’s usually no one around who they can ask for help if they have a question. FAQ is where the customer can find answers to specific questions related to the purchase and use of your offering. Remember, people are inherently risk-averse, and in order to earn a sale, the content of your website, including the FAQ, needs to overcome the...