Prepare for the future of content marketing!
According to specialists, in 2020, content will become marketing’s biggest bottleneck. That’s a big statement. What does it mean, how did it happen, and what must marketers do to solve the challenge?
According to specialists, in 2020, content will become marketing’s biggest bottleneck. That’s a big statement. What does it mean, how did it happen, and what must marketers do to solve the challenge?
All-in-one-screen shoppable content could evolve in ways that dramatically change e-commerce and marketing. In today’s digital age, content is increasingly being viewed as a primary factor behind purchasing decisions in e-commerce. People don’t want to buy goods and services instead, they want to buy relations, stories, and magic. The result? More and more brands are getting serious about content, favoring it over ads. In other words, content in e-commerce is now thriving.