by Andreea Handoca | Jul 18, 2019 | Social Media
At its core, social media marketing is all about connecting with your audience and offering them something so valuable that they keep coming back for more. But, once you generate a loyal following, the next step is leveraging it to your advantage. After all, you can offer all the value in the world and your audience will love you for it, but at the end of the day, if you gain nothing out of it – what’s the point?
by Andreea Handoca | Jul 11, 2019 | Youtube
Many video creators regard the YouTube algorithm as a higher power that rules overview counts, completely outside of their control. They believe there’s no understanding of how the YouTube algorithm works. It’s one of the platform’s most carefully guarded secrets, after all. Except it isn’t.
by Andreea Handoca | Jul 8, 2019 | E-commerce trends
Our brains can identify images seen for as little as 13 milliseconds, and according to recent studies, 65% of us are visual learners. This means that more than half of us recognize, absorb and retain information better if it’s conveyed through a picture or video rather than text.
by Andreea Handoca | Jun 27, 2019 | Social Media
These days, social media interactions can make or break a business. Multiple studies have shown that the majority of consumers now expect a response from a brand on Twitter within an hour. And on Facebook the expectations are similar, about 42% of customers also expecting a response within one hour of posting.
by Andreea Handoca | Jun 20, 2019 | Growth Strategies
If you haven’t done the math, tested the entire marketing funnel or set aside the right funds, then you’re likely working too hard and getting nowhere. Marketing is a challenge if you can’t capture the costs. What’s even more important is knowing the results after the spending is done.