The holiday shopping season is already here, and if there’s one thing that will happen for sure is that a majority of shoppers will abandon their carts this year. But does it really have to be this way?
Traditional SEO techniques are still going to be effective in 2018, but a number of trends are in the works that could significantly alter the practice of optimizing for search. That’s why it’s useful to keep up with the latest trends and discover how your brand can maintain a successful SEO strategy for the year ahead by blending established and growing trends.
The billboard, television or email campaigns of the past have transformed into in-app messages, chatbots, and social memes. These are just some of the marketing channels that have developed in the last decade. And it doesn’t stop here since more channels are being introduced all the time, especially with the introduction of voice-activated technology.
Do you trust me? That’s a big question. But it’s one that businesses ask indirectly on a regular basis. When you ask someone to sign up for your mailing list, click on your latest blog post, or sign up for a free trial, you’re asking for someone’s trust. You’re asking for their attention, their time or a sacred spot in their cluttered inboxes.
Entrepreneurs and brands sometimes struggle with finding new customers outside of conventional traffic sources (Google search, SEO, backlinks, PPC, social media, etc). Want to know the secret that several of our customers have been using to see a boost to their signup, sales and conversion rates? Contests!
Building a successful online shop in today’s hyper-competitive landscape requires more than an attractive site, a nice product display, and easy checkout. To build a successful e-commerce business, you have to be a master storyteller.
Here are some trends in design that are proving to be a real help to businesses that adopt them in the year to come.
Visual discovery is an increasingly important marketing process that, when optimized well, can help drive stronger customer engagement and purchase during the critical holiday time and year-round.
In the world where most of us have smartphones in our pockets, people have started to expect immediate answers when they need to know something, do something, or buy something. Nowadays, micro-moments are only multiplying and marketers have to utilize every second they have with a potential customer.
Every year, the online sales market increases. The e-commerce market is huge, and still growing around the world as more and more people prefer online shopping.
But what will define digital merchants after the New Year?