The global mobile marketing market will be worth about 99 billion dollars by 2021, according to specialists. They’ve also predicted that the market will grow with about 28% annually. These numbers are impressive, but not surprising considering how much people use their smartphones.
How much time do you spend on social media platforms and watch video content on another device that is not a smartphone?
We are now living at a period where everything can be done through our phones, from sending text, receiving calls, taking pictures, all the way to transferring money halfway across the world. That level of capability is what makes mobile technology such a fundamental factor for everyone.
The holiday season is coming, and there are sales to be made. This time of the year brings fierce competition but also plenty of opportunities to capture new customers. Last year, the winter holiday sales brought in $138.4 billion of revenue online.
How do you plan on making the most out of will you make them? To help you have your most successful holiday sales season yet, here are some marketing tips to bring some holiday magic around your business.
One of the biggest challenges faced by e-commerce marketers is providing customer service online that emulates the experience of shopping in bricks and mortar stores. E-commerce businesses don’t have the benefit of having a friendly sales assistant to help your customers with each step of their shopping journey. Or is there a way to surpass the in-store experience?
It’s no secret that brands regularly leverage targeted advertising tactics to more accurately hone in on desired audiences, increase the conversion rate and maximize ROI. But what would you say about targeted ads on the radio of cars? Sounds SF or unconventional? What if I told you is already possible?