No matter how much you know about marketing trends, you’ve likely heard the term “influencer” referring to bloggers, YouTube stars, and social media celebrities who have built massive followings on their digital platforms.
Some start businesses to improve the quality of their life, others seek to work for themselves and some simply see an opportunity in the market that they can’t resist. But sometimes the motivation is the desire to use business as a means of creating positive change.
According to specialists, about 80% of customers who use the Internet, buy products online; and, these numbers are increasing every day. So if you are an e-shop owner and haven’t thought about capitalizing on this opportunity then you might want to get started now.
Wishlists are not just for ecommerce giants. They offer a variety of benefits to both customers and business owners, making them a win-win feature that every online retailer should incorporate into their web store.
One very important factor in elevating the reputation, standard and evaluation of an online store is reviews. Not taken much into serious account, they provide one of the most valuable resources available: Customer Feedback.
Want to create a hype around your brand online and be discovered by even more people from all over the world? Want to convert browsers into shoppers and grow sales for your business? If yes, then Instagram is an effective tool for taking your e-commerce business to the next level.
No one wants to hear bad news. Especially if it’s a customer complaint. But what if you could stop customer complaints before they happen? All it actually takes is a little empathy and foresight.
Everybody loves to save money whenever they can. That’s why approximately $3.4 billion worth of coupons are redeemed each year. In order to help you devise a plan to use coupons and discount marketing for your business, let’s take a look about the science behind it all.
8.6 Trillion text messages are sent every year on average. That’s over 20 times the number of Tweets and 12 times the number of Facebook messages sent daily. With all the messaging going on, it’s no wonder marketing teams are finding SMS marketing to be an extremely powerful tool. (Read more…)
New technologies are offering an entirely new shopping experience that is gradually beginning to grab the attention of consumers and brands alike. This will change the way we shop forever. (Read more…)