Prepare for the future of content marketing!
According to specialists, in 2020, content will become marketing’s biggest bottleneck. That’s a big statement. What does it mean, how did it happen, and what must marketers do to solve the challenge?
How the IoT will change Digital Marketing!
A groundbreaking shift in digital marketing is on the horizon and the boom in IoT (Internet of Things) technology will soon allow us to analyze, predict, and respond to consumer behavior in almost every market possible.
The Three V’s of Search: Visual, Voice & Vertical
Weekly, new announcements create opportunities for brands to deliver better customer experiences through search. And the trend is only set to grow at an eye-watering rate through 2020 when it is predicted $79 billion will be spent on SEO services and technologies.
Free Shipping: How, when and why to offer it!
Nothing screams “Buy me!” to online shoppers more than these two simple words: Free Shipping. It’s one of the most enticing offers you can give your customers and makes it an easy decision for them to buy. If you’re not giving some serious thought to offering this benefit to your customers, you really should.
Social proof your way to e-commerce success!
An idea becomes more correct when more people believe in it. The truth is that we all love to follow the crowd, whether we choose to admit it or not. This is social proof, and there are lots of ways it can be transformative for your e-commerce sales.