Nostalgia is a powerful instrument. From childhood movies to the music that accompanied us through high school, our memories invoke feelings of security, comfort, and trust. After all, our past experiences have formed who we are today.
The way consumers ask for information is changing, but so are their expectations as to what results they get. More than 74 percent of shoppers report that text-only search results are insufficient for finding the products they want.
Offering advanced features to an ever-growing pool of international clients is the purpose that drives Retargeting every day and what makes our tool a complete marketing solution for online shops.
As 2019 started and marketing budgets “refilled,” it’s our chance to give email marketing a restart and refocus efforts on innovation and speed to keep pace with the demanding customer. Consumer expectations for quality content will keep on increasing, it’s like an eternal tradition.
New year, new ways to give your user a better shopping experience! For 2019, marketers will need to increase efforts at data consolidation to allow truly effective multi-channel strategies.