The Holidays are coming! Are you ready?
If you want to get in on the action and make the most of the holiday season, now’s the time to start preparing your store so you don’t miss out.
Let’s keep in touch!
Specialists say that 50% of consumers feel remorse after buying something, so post-purchase communication is an opportunity to help rationalize their action and ease their worries.
A real marketing miracle!
Knowing that you only have a few seconds to capture your new visitor’s attention before they bounce, how would you like an effective, proven way to increase newsletter sign-ups, reduce abandoned shopping carts, and convert more of your traffic for every single new visitor?
Forget Competition, think about Customers
Don’t let the competitors define your growth strategy. Instead, focus on what matters the most ─ customers.
Let’s be honest! We all care about what others think and in business that often means measuring the competition.
Me, myself and MY problems!
While it’s important to keep an eye on competitors, it’s unwise to base your strategy on what they do, because you will always be a step behind. How can you be innovative if you always wait for them to make a move?
Also, you are too focused on today. The present is important, but thinking about the future is essential for business growth, and that means freeing yourself from comparison.
Rather than worrying about your competitors, focus on what matters most: Your customers. After all, without them, your business would cease to exist.
That is not to say you should ignore the competition. But the difference is that you should keep an eye on your competitors to get information, not instructions. (Read more…)
The Difference Between Retargeting and Remarketing
The good thing about our contemporary world is that it offers website owners the possibility to send targeted ads to the people who have already shown interest in their brand. This is possible with the help of online marketing, which uses a lot of technology to create successful PPC, retargeting or remarketing campaigns.
The only problem is that the terms used for these online marketing techniques can sound a lot alike each other while they are quite different, and the best example for this is retargeting vs remarketing. And since these marketing techniques are meant to make our lives easier, let’s shine a light on them for further clarification. (Read more…)