Predictive customer segmentation gathers useful information about shoppers to predict their future actions or their likelihood to buy a product. Generate traffic and boost your sales by using an exit pop-up and the power of email and push notifications automated campaigns. They know what you want before you do.
With e-commerce being one of the most competitive industries, there is no wonder Artificial Intelligence is very welcomed in assisting online retailers to improve their customer experience and increase commercial value.
One of the biggest challenges faced by e-commerce marketers is providing customer service online that emulates the experience of shopping in bricks and mortar stores. E-commerce businesses don’t have the benefit of having a friendly sales assistant to help your customers with each step of their shopping journey. Or is there a way to surpass the in-store experience?