Push notifications have been around for quite some time now, but only recently they have gained an attention as a powerful real-time marketing tool that can significantly affect conversion rates.
With click-through rates as high as 30%, push notifications are considered as high converting marketing tool that can significantly increase sales for online businesses. (Read more…)
We are bringing Push Notifications as a feature on the Retargeting Platform. Providing the best services to our customers it’s of high importance to us, so we work day and night on developing new and up-to-date features.
Log into your account now to test the brand new Retargeting Push Notifications: Cart Abandonment, Product Follow up, Inactivity, Category Follow up, Bounce Follow up, Cross Selling. They’ll help you increase your e-shop conversion rates and therefore sales.
The good thing about our contemporary world is that it offers website owners the possibility to send targeted ads to the people who have already shown interest in their brand. This is possible with the help of online marketing, which uses a lot of technology to create successful PPC, retargeting or remarketing campaigns.
The only problem is that the terms used for these online marketing techniques can sound a lot alike each other while they are quite different, and the best example for this is retargeting vs remarketing. And since these marketing techniques are meant to make our lives easier, let’s shine a light on them for further clarification. (Read more…)