Lean on data for better experiences and brand loyalty!
New year, new ways to give your user a better shopping experience! For 2019, marketers will need to increase efforts at data consolidation to allow truly effective multi-channel strategies.
New year, new ways to give your user a better shopping experience! For 2019, marketers will need to increase efforts at data consolidation to allow truly effective multi-channel strategies.
Usually, storytelling in marketing is assumed to be driven by empathy and emotion rather than data and analysis. However, when it comes to creating compelling stories, data plays an important role, in spite of the fact that it is underused.