The Challenges of International E-commerce and How to Overcome Them Through Strategic Partners

The Challenges of International E-commerce and How to Overcome Them Through Strategic Partners

Do you want your e-shop to be a global success? Overcome the challenges of International E-commerce in no time with Retargeting.biz.

Before deciding upon a marketing strategy, consult with our Account Managers to become aware of local cultural particularities and overcome language barriers. Gain access to our network of trusted partners in each country to enhance your Customer Support. Forget about rents and payroll expenses. Through our platform you can operate your business remotely and efficiently.

10 SEO Best Practices to Follow in 2021

10 SEO Best Practices to Follow in 2021

Best things in life are free, including website traffic. These SEO best practices for 2021 will make your reach grow organically. So put yourself out there! Understand search intent to target the right audience and use catchy titles. Don’t neglect meta descriptions: they trigger curiosity. Attract backlinks to gain Google’s trust and do your best to earn a feature snippet. Don’t forget to be original, even when it comes to keywords.

How to Sell Children’s Products and Toys Online

How to Sell Children’s Products and Toys Online

E-commerce needs to come out and play. Follow your inner child and learn how to sell children’s products and toys online! The best toys and children’s items open up our imaginations. They teach us about ourselves, as well as the world around us. Keep your children’s articles and toys online shop practical and smart (without spoiling the fun) and show your competitors not to play around with you.

Tracking Pixels: What They Are & Why You Need Them

Tracking Pixels: What They Are & Why You Need Them

What is a Tracking Pixel?   We’ve all heard of pixels before. It takes many of them to form the text, images, or videos that we see on our screens. But these innocent colorful dots have no interest in your online activity whatsoever. Enter – the tracking pixel. Tracking pixels are snippets of code containing an external link to a dedicated server, which can be embedded in a webpage, email, or banner ad to collect information. They are generally tiny (creating a 1×1 pixel graphic), transparent, and hidden so they can discreetly monitor each of your online actions. They gather data on user behavior, cultural and geographic context, web traffic, and site conversions, providing key details for marketers. How does it work?   When someone visits your website or opens your email, the HTML code is processed by their browser, following the link and opening the hidden graphic. This action is then identified and recorded in the server’s log files, allowing for different information to be transmitted. Some of the data points gathered by tracking pixels include:   Visited webpages   Time of visit   In-session activities   Operating system used   Device type   Screen resolution   IP address If you think that sounds like a cookie, you’re almost right. Tracking pixels and cookies are in fact quite similar; that’s why they are often used in conjunction with one another. Both cookies and tracking pixels are used to monitor users’ online activity and provide personalized content (ads, recommended products, etc.). However, unlike pixels, cookies are browser specific, most often used for storing user credentials, which simplifies the login...